Category Archives for Reviews

Rodan and Fields Lash Boost: A Popular Eyelash Enhancer. But Is It Really Safe?

In 2016, Rodan + Fields (or simply R+F), the company behind the famous Proactiv brand, has launched a new product to compete with other eyelash enhancers available now on the market.

It’s called Lash Boost, which uses a blend of keratin, biotin, peptides to boost your eyelash growth. It also includes a questionable ingredient isopropyl cloprostenate which we'll discuss later in this review.

The question is: Is this product worth the money and is it safe for your eyes?


  • It's easy to use. Simply apply to lash line each night before you go to sleep with the provided applicator
  • It nourishes the follicles. This promotes new growth and makes your eyelashes look fuller and longer.
  • It can be used as a 2-in-1 product. As well as using it on your eyelashes, you can apply it to your brows to make them look fuller.
  • Application is only necessary on your top lashes. If used overnight, it will be absorbed by your bottom lashes while you sleep.


  • There’s a high price-tag. It’s a whopping $150 per tube, and it is unclear how long the tube will last with the recommended daily use.
  • The instructions are unclear. It’s unknown what will happen if the product does not apply or rest on the lashes evenly. Will it only work on some of the lashes?
  • The longevity has not been fully tested. Lash Boost has only been on the market for around six months, so the long-term results and side-effects are not widely known.
  • The ingredients may produce unwanted side-effects. Lash Boost contains the ingredient isopropyl cloprostenate, a synthetic prostaglandin analog. The FDA noted that the use of the products which contain this ingredient should be supervised by a licensed practitioner, as isopropyl cloprostenate may lower intraocular pressure and other side effects such as ocular irritation, hyperemia, iris color change, macular edema, ocular inflammation and interference with glaucoma therapy.

This last point startled us a little, so we decided to look into the product side effects more closely.

Lash Boost Side Effects:

  • Irritation: Because the product is applied so closely to your eye, irritation may occur - especially if it makes direct contact. Fortunately, rinsing your eye with water should be enough to reduce the irritation.
  • Tingling/Redness: A possible side effect is tingling or redness of your eyes. If these symptoms persist, you should discontinue your use of the product.
  • Darkening: Lash Boost contains ingredients that may cause your lashes to darken.

Rodan + Fields recommends two options to find out if your skin will accept this product:

  1. Perform a patch test. Remove any makeup and make sure your face is clean and dry. Apply a small amount of Lash Boost serum on a small area of the lash line of your one eye. Allow it to dry before applying any other cosmetics near the area. Wait at least 24 hours and check for reactions.​
  2. Reduce the frequency of application. Sometimes, your skin needs to adjust slowly to a new product, and it may take a few applications to get used to it. If you experience any side-effects for the first few days, try applying Lash Boost every other day (instead of daily) until side-effects disappear. Then gradually increase your usage.

If your skin has not reacted to the serum, then you’re all set to continue using the product. But if tingling, itching, or redness persists, Rodan + Fields advises to discontinue the use of the product and seek for medical advice

What You Need to Know:

Key Features:

  • Lash Boost is an at home remedy that is more cost effective than extensions.
  • It is recommended that you use the product overnight on a clean face and eye area.
  • Application is as quick as a swipe over the lash line, similar to liquid eye liner.

Limited Test Group Has Been Carried Out

Rodan and Fields touts excellent results of 90% of test participants experiencing fuller looking lashes after repeated use, and 85% reporting longer looking lashes after repeated use. Admittedly, we’re not really sure of the difference between fuller and longer looking that creates the 5% differential. However, the fine-print also states that the test group consists of only 41 participants.

Source: ENHANCEMENTS_Lash_Boost_FAQs.pdf 

Considering the price point and marketing splash the company is trying to make with this product, the test group seems astonishingly small.

Lash Boost is a Multi-Level Marketing Peoduct

This is not a ‘one off’ product. You can't buy a single tube and expect to enjoy the benefits over a long period of time.

Rodan and Fields is a multi-level marketing system, and part of their marketing plan is to encourage you to keep buying their products. They even offer discounts and perks if you sign up to be a consultant (although you’re still expected to pay the enrollment fee that ranges from $395 to $995.)

They also offer the option of becoming a ‘preferred customer,’ where you can get perks of "up to and in some cases more than 10% discount off of retail price" if you sign up and pay the $20 initiation fee.

​So, Should You Buy Lash Boost?

In conclusion, we’ve deduced that Rodan and Fields’ ‘Lash Boost’ is relatively unproven product, and we can’t ignore the enormous red flags.

A test group consisting of only 41 women hardly seems like an adequate sample size to fully evaluate the performance and side-effects of the product - especially when some of these these side effects sound relatively serious.

YouTube has countless videos of consultants posting ‘amazing results’. But should we really trust such biased sources? It’s hard to tell when the person advertising the product makes a profit from everyone who buys a tube. After all, this is a Multilevel Marketing Scheme.

Here's a video of a Rodan and Fields consultant discussing the product:

What we’d really like to see is an independent testing of the product compared to competing eye serums intended for the same purpose.

Overall, it’s hard to recommend a product with so many drawbacks - especially when there are so many superior products on the market. For those searching for a quality product that you trust will lengthen your lashes without potentially causing harm, we strongly advise against this product.

​What's a Better Alternative to Lash Boost? 

The most popular consumer choice in 2017 is Idol Lash.

With a combination of proven ingredients, superb customer service and a 90-day money-back guarantee, Idol Lash is making big waves in the eyelash growth world.

Find out why thousands of people are choosing Idol Lash to achieve their eyelash growth goals, and why it's also the editor's top selection.

Read the Idol Lash review here.

How to Apply Lash Boost

FAQs on the safe use of Lash Boost

Younique 3D Fiber Lash Mascara Set: Side Effects, Benefits, Risks

3D Fiber Lashes is a dual transplanting gel and 3D fiber mascara set created by Younique, who have a plethora of products, that they claim are developed by analyzing scientific data and utilizing the highest quality, natural ingredients possible.

Founded in 2012 by a brother and sister named Melanie Huscroft and Derek Maxfield, Younique is on a mission to inspire, lift up, and empower women all around the world while giving them freedom to look and feel amazing. Younique claims to be a company that formulates products based not only on love, but nature and science as well. Because they state that all of their products are made from high-quality ingredients, they claim that every one of their formulas is suitable for all skin types. Being as Younique declared 3D Fiber Lashes as their best-seller, let's see if it worth the buildup.

The Pros

  • Increases lash length of up to 300 percent on the first coat.
  • Fuller false lashes appearance.
  • Does not require additional products to remove mascara.
  • Transplanting Gel is enriched with pro-vitamin B5 to maintain moisture also well as Vitamin E to nourish eyelashes.
  • It can be used in combination with your favorite mascara or it can be used by itself.
  • Backed by Younique Love It Guarantee.

The Cons

  • Fibers fall off and occasionally into the eye throughout the day leaving a mess to deal with.
  • Difficult to curl lashes after mascara application.
  • Easy to use after plenty of trial and error.
  • Adds additional time to beauty routine as there are multiple steps.
  • Retails for $29 for a two month supply, being more expensive than most mascaras.

A major concern with this product is that fibers tend to fall out during the day, which can easily turn into a disaster if you are always on-the-go and unable to touch up. However, once applied properly the transplant gel and and 3D fibers look long and luscious.

How to apply Younique Mascara?

Image source: Younique

Many individuals rave about the results of this mascara online, but few discuss how hard it is to perfect the right technique to achieve gorgeous lashes.

First and foremost, curl your lashes before you apply anything on your lashes. Secondly, you can either apply a thin layer of your favorite mascara or go straight in with the transplanting gel.

Make sure to follow this step by quickly applying a coat of 3D fibers, focusing solely on the ends of your lashes and not towards the base. Finish off with a second coat of transplanting gel. Repeat the steps to achieve thicker lashes, but make sure to use a clean lash comb to separate your lashes afterward to eliminate clumping.

Worth the Price?

If you are someone who wears false lashes and extensions on a daily basis, this product may be a money saver for you. This dual mascara set costs $29 for a two month supply, while a pair of false lashes typically costs around $2-3 each. This can add up to be in between the range of $120 to $180 if you were to wear a new pair of lashes every day for two months. This mascara is still considerably more expensive than some high-quality makeup brands in addition to drugstore brands.


3D Fiber Lashes by Younique is a false-lash-inspired mascara set designed to give you the appearance of thick, lengthy lashes without the application of falsies. A 2 month supply of this product retails for $29. This is much more expensive than most brands as mascara tends to retail in between the $5 to $25 range.

Far too many people who have purchased this product state that the fibers fall in their eye quite frequently throughout the day. This can cause irritation if you have sensitive eyes and it may also create a messy appearance around your makeup look. Since the product is meant to reduce the problems most people face with false lashes, it should most definitely not result in loose fibers that increase the amount of time you have to spend touching up your makeup.

What's better than Younique Mascara?

The most popular consumer choice in 2017 is Idol Lash.

With a combination of proven ingredients, superb customer service and a 90-day money-back guarantee, Idol Lash is making big waves in the eyelash growth world.

Find out why thousands of people are choosing Idol Lash to achieve their eyelash growth goals, and why it's also the editor's top selection.

Read the Idol Lash review here.

Review of Lash Renew Serum: Side Effects, Benefits, Risks, and More

Lash Renew is a new eyelash serum that promotes eyelash growth and helps them look fuller and thicker naturally. The product is made with natural ingredients, which contain antioxidant and moisturizing properties that can help you get longer and healthy eyelashes.

This serum is manufactured by Gen X Products, LLC, a US company located in Scottsdale, Arizona. All products produced by this company are claimed to be safe, natural, and contain NO side effects.

How does it work?

According to the product’s website, Lash Renew is made with a combination of natural herbs and oils that help you enhance the growth and length of your eyelashes and give them a “rejuvenated look”. On their website, the company also claims that thousands of women have already tried their formula and achieved the gorgeous lashes they’ve wanted, which are not just temporary but also last for long periods.

All you have to do is apply the serum at the base of your upper and lower eyelashes, once a day, preferably in the evening. However, make sure that you remove any makeup before you apply the solution. The serum works by dissolving the wax buildup on your eyelash follicles that prevent the growth of new hair. By dissolving the wax buildup, nutrients are again able to reach the hair follicles, which then lead to the growth of eyelashes.

The company also claims that the product not only makes your eyelashes longer and thicker, but stronger and healthier as well. Results can be seen after 8 weeks of regular use.

How to apply Lash Renew Serum

Unlike other serums offered on the market, Lash Renew serum is just easy to apply and only takes a few minutes of your time. To use it, all you need is to follow these quick and easy steps:

  1. ​Make sure that your face is clean before you apply the serum. Remove any makeup by washing your face or wiping with clean cloth.
  2. Once your face is clean, get the bottle and remove the applicator from it. Carefully wipe off the tip to remove any excess product, then apply the serum to the base of the hair at the upper and lower eyelid.
  3. Repeat the previous steps daily. Do this preferably in the evening to achieve the best results. You can see results after 8 weeks of regular use, but this may also vary per individual.

Lash Renew Ingredients

Lash Renew claims to have the following ingredients: Vitamin E, Marshmallow root oil, Rice bran oil, Equisetum giganteum extract, Sunflower seed oil, and Meadowfoam seed oil. Each of these ingredients offers its own unique benefits.

Vitamin E is a natural antioxidant that protects the skin against sun damage and helps reduce hair loss caused by medications and treatments. Marshmallow root oil is known for its moisturizing and soothing properties that are extremely beneficial for revitalizing skin and hair. Rice bran oil helps stimulate hair growth and nourish hair.

Equisetum giganteum extract (horsetail) contains essential minerals, such as silicon and selenium, which are believed to improve the growth of hair, enhance its texture, and make it even stronger. Sunflower seed oil is a great source of gamma linoleic acid (GLA), which has been proven to be effective in preventing hair loss and treating hair-related conditions, such as baldness and alopecia areata. Meadowfoam seed oil helps moisturize the hair and make it appear fuller and shinier.

However, while these ingredients carry benefits to hair growth and skin health, it’s still extremely important to use them with caution. Although most of these ingredients have been used as an ancient remedy to certain conditions, only a few scientific studies have been conducted to prove their safety and effectiveness.

Are there any side effects?

Since the product is all made with natural ingredients, the company claims that this serum is safe to use for eyelash growth and no side effects are expected as long as you use it as directed. According to the product’s website, this serum is packed with powerful natural-based formula that is effective in promoting longer and stronger lashes.

Tip: Consider using the consumer #1 rated eyelash growth product – Click here to learn more

What about the cost?

The company offers a 14-day trial period for this product before you buy and commit. Once you accepted the trial offer, you’ll be shipped a bottle of Lash Renew and Brow Renew for just the cost of shipping and handling of about $7.95. If you liked the product, there’s nothing else you need to worry about as at the end of the trial period, you will be automatically charged the full retail price of $149.95 for both the products.

You will also be then enrolled in their auto-ship program, which means that every 30 days after your trial period, you will be automatically shipped a new bottle of Lash Renew and charged at a discounted price of $89.95. This will continue until you cancel your enrollment.

Reputation and Customers’ Feedback

If you will browse reviews online, you will find that the company doesn’t have that much reviews yet, which is quite alarming and worrying. Worse is that much that is written about the product seems to be negative. One issue is about the ingredients used having no scientific or clinical evidence to backup their claims.

Another big issue is that they charge their customers too high for their products and use misleading tactics to take advantage of them. For instance, the company offers a 14-day trial period to try their product, which according to them can be cancelled to ensure the customers will not be charged a ridiculous amount afterwards. Unfortunately, you have to cancel before the trial period ends and return an unused product to become eligible of refund.

Some customers also complain not receiving the product for over a week after signing up, which gives them only a few days to try it and cancel. Some are charged unknowingly and some have been ignored by the sales agents.

Clearly, companies that use these kinds of tactics in order take money from you should be avoided.

However, if you really want to try the product, be sure to read everything, including their policies and terms of service, before you apply for their trial offer.

Customer Service Contact Information

If you have any complaints, concerns, or questions regarding their products and policy, you can contact their Customer Support at 844-824-4384.

Can Lash Renew give you the eyelashes you ever wanted?

With all the things mentioned above, it appears that Lash Renew is NOT worthwhile. Aside from having little-to-no clinical proof to show the effectiveness and safety of the product, the manufacturer also charges customers a ridiculously high price.

What's better than Lash Renew?

The most popular consumer choice in 2017 is Idol Lash.

With a combination of proven ingredients, superb customer service and a 90-day money-back guarantee, Idol Lash is making big waves in the eyelash growth world.

Find out why thousands of people are choosing Idol Lash to achieve their eyelash growth goals, and why it's also the editor's top selection.

Read the Idol Lash review here.

Maybelline Great Lash Mascara Review: Side Effects, Benefits, Risks, and More

The Maybelline Great Lash Mascara is a lengthening mascara that may be used to frame your eyelashes. The company claims that their product is capable of creating thicker and longer looking lashes while conditioning them.

Do the claims hold true when actually being used on your eyelashes though?

The Good and The Bad


  • Conditions Lashes.
  • Thickens and Lengthens.

Maybelline claims that their mascara conditions lashes. Supposedly the conditioning treatment helps to make the eyelashes look longer and fuller as it conditions them. This doesn't appear to be a consistent claim for every beauty consumer who uses the product.

It seems that the product does have a light conditioning effect to it, but it does not always produce a lengthening effect for everyone's eyelashes. The mascara alone is capable of having a lengthening and slightly thickening effect on eyelashes.


  • Clumpy.
  • Allergic Reaction.
  • Not Waterproof Despite Claims.

The cons of the product are varied to a few different issues. The mascara has a clumpy appearance as viewed by most beauty consumers who have used this product. It often causes allergic reactions for those with more sensitive eyes. This is not always the case for everyone who uses it, but it happens certainly for those with more sensitive eyes or eyes that are prone to allergic reactions.

The brand claims that the product is waterproof, but this appears to not be the case. It runs very easily around the eyes and if exposed to rainy weather.

Tip: Consider using the consumer #1 rated eyelash growth product – Click here to learn more

Side Effects

  • Allergic Reactions.
  • Runs Easily.

The very worst side effect of using the mascara appears to be that the product is prone to causing allergic reactions for those with sensitive eyes. The company claims the mascara to be hypoallergenic and ophthalmologist tested and safe for contact lenses wearers, but this appears to be an untrue statement based on the number of customers who say that they have allergic reactions when they use this mascara on their eyelashes.

An additional side effect of the mascara is that it runs easily. It is difficult to have a long lasting makeup application when using this product.

The mascara needs to be touched up because of this runs easily problem with the product. If you use this product, you'll have to keep a mirror and makeup wipes handy.

What You Need to Know

Key Features

  • Lash Conditioning.
  • Thickening and Lengthening Lash Effect.
  • Classic Lash Brush.

The key features of the mascara relies heavily on having a classic mascara feel to it. It's notable for conditioning, lengthening, and thickening eyelashes. It possesses a classic mascara brush to create a simple coverage over the eyelashes.


  • Award Winning Mascara.
  • Easily Removable.
  • Comes in Black and Brown Hues.

Image source: YouTube

Maybelline Great Lash mascara is a beauty award winning mascara product.

It is often hailed by beauty magazines as a good mascara with a classy look for eyelashes.

The mascara comes in natural hues like black and brown, which makes it have an even more classic mascara look for the eyes.

Another fact about the product is that it is easy to remove with almost any kind of makeup remover. This is handy because if it is difficult to remove an eye product it can cause tugging around the eyes. You do not want to be too rough on the skin around your eyes while removing your eye makeup.


  • Product Doesn't Live Up to Claims.
  • Not Suitable for Everyone.

The claims the Maybelline has made about their product don't completely seem to ring true based on customer experiences with it. It doesn't truly work to enhance the natural state of the eyelashes.

It's a classic mascara with some eyelash conditioning properties, without the ability to overly enhance eyelashes.


The Maybelline Great Lash mascara is what would be considered a classic mascara product. It is not a lash enhancement product. It can make the appearance of your lashes appear slightly longer to frame you eyelashes. A proper lash enhancement product will help you to properly lengthen your eyelashes out.

What's better than Great Lash Mascara?

The most popular consumer choice in 2017 is Idol Lash.

With a combination of proven ingredients, superb customer service and a 90-day money-back guarantee, Idol Lash is making big waves in the eyelash growth world.

Find out why thousands of people are choosing Idol Lash to achieve their eyelash growth goals, and why it's also the editor's top selection.

Read the Idol Lash review here.

Review: 3D Fiber Lash Mascara by Mia Adora – Side Effects, Benefits, Risks, and More

The Mia Adora claims that their 3D Fiber Mascara is capable of lengthening eyelashes to have a fuller and more beautiful appearance. The beauty brand additionally claims to be one of the best natural ingredient mascaras available for extending out your lashes.

Do the Mia Adora company's claims really hold up when it is being used by actual people?

The Good and The Bad


  • Made of Natural Ingredients.
  • Full Lashes When Applied Correctly.

Image source: Amazon

The first thing that most people consider about this product is that the mascara contains natural ingredients. Natural fibers make up the majority of this mascara.

Another perk of the product is that full lashes are achievable with the mascara.

Once you find the right technique, you should be able to apply this mascara on to some degree of expertise. The issue is that it is very difficult to master applying it.


  • Messy Fibers.
  • Gloppy.
  • Takes a Long Time to Apply.

The cons of this mascara is definitely the problem with the application process of the product. The mascara has both a gloss coat product and a fibers product. The clear gloss is coated onto the eyelashes first. The fibers product is coated on second.

The issue with this dual product format is that it causes a lot of mess. The fibers sometimes do not adhere properly to the gloss coat.

This makes the fibers fall on the face. Sometimes even when the fibers do adhere properly, the fibers still appear horribly gloppy. The gloppy or messy look is not the only issue with the dual product.

The other issue with the dual product is that it takes so much longer to apply the product onto your eyelashes when compared to the reasonably short amount of time it takes to apply regular mascaras.

Tip: Consider using the consumer #1 rated eyelash growth product – Click here to learn more

Side Effects of Mia Adora 3D Fiber Mascara

  • Messy If Not Applied Properly.
  • Irritates Eyes If Fibers Fall.

The side effects of the product is mainly due to problems with messy application. The dual product for this mascara is a challenge to apply for some people.

The difficulty in application causes the application to sometimes become a mess. The messy application can cause the fibers to fall into the eyes or around the face.

The fibers can give the unpleasant side effect of red and irritated skin and eyes.

What You Need to Know

Key Features

  • Application Guide.
  • Duo Mascara Product.

It has a helpful guide, but it is still difficult to apply the  mascara right away. Even with the guide the technique requires practice to properly apply this product.


  • Strengthens and Conditions Your Eyelashes.
  • Natural Ingredients.
  • Somewhat Improves Eyelash Length.


  • Short Lashes.
  • Dry Brittle Lashes.

The company claims that they are able to fix short and dry eyelashes. The gloss product helps to condition and moisturize brittle lashes.

You may even be able to use the gloss product alone as a lash conditioning product. The natural fibers is capable of fixing short eyelashes.

Although you have to get some practice with properly applying the fibers to your eyelashes to really make it work for improving the appearance of your eyelashes.


Mia Adora's 3D Fiber mascara is not the best lash lengthening product. The messy application and the fact that it only somewhat assists with lengthening the lashes, makes the product just so-so in the scope of other options on the market. 

What's better than Mia Adora 3D Fiber Mascara?

The most popular consumer choice in 2017 is Idol Lash.

With a combination of proven ingredients, superb customer service and a 90-day money-back guarantee, Idol Lash is making big waves in the eyelash growth world.

Find out why thousands of people are choosing Idol Lash to achieve their eyelash growth goals, and why it's also the editor's top selection.

Read the Idol Lash review here.

Simply Dana Eyelash Serum Review: Side Effects, Benefits, Risks, & More

It seems to be a continuing effort to find the perfect lash lengthening and strengthening remedy to counter the short, skinny and sparse eyelashes that a lot of us were born with, or results from the aging process. In the continued investigation for eyelash building products that do what they claim to do, we research quite a few to determine if they deliver on what they guarantee. The product we are examining here is called Simply Dana Eyelash Serum.

Simply Dana Eyelash Serum professes to be an innovative and uncontrived eyelash transformer that stimulates the growth of eyelashes, employing a potent peptide component and grape stem cell extract in a nourishing formula. The creators of this product declare that this particular peptide acts specifically on the skin cells of the eyelash foundation (the eyelids) to develop a solid base and will absolutely affect the cell intensification of the eyelashes. Pure and potent, this amazing solution helps eyelashes appear and grow denser, fuller and longer.

The Pros

  • This product is reasonably priced in comparison to more expensive lash growth formulas.
  • Simply Dana Eyelash Serum formula is effective for many users to increase lash growth.
  • This formula claims to contain all natural ingredients.
  • It was given a relatively high rating by consumers.

Simply Dana Eyelash Serum Side Effects

  • Some users noted irritation and burning of the eyes and surrounding areas.
  • Not all users saw any improvement in length, width, or density, no matter how long the serum was applied.
  • In some situations, it took a long time to see any kind of results. Some users claim they would have to use it faithfully, twice daily for a few months to see any improvement which resulted in higher cost due to needing to buy more of the product.
  • There have been reports of faulty packaging mostly concerning the lid. The sealing mechanism on the lid is ineffectual allowing air to reach the unused amount, or the lid broke when tightened, causing the contents to become contaminated or dried out.

Tip: Consider using the consumer #1 rated eyelash growth product – Click here to learn more

What You Need To Know

  • Some users cited irritation and burning of their skin and their eyes if they happened to get a little bit of the serum into the mucous membrane. It was also documented that swelling, itching, and overall redness ensued to the surrounding eye area skin.
  • Some users asserted that they had actually lost eyelashes during daily usage, suggesting that the lash loss was not a part of natural eyelash shedding.
  • Once the application of this serum is discontinued by the user, all lash growth that occurred will stop. The new lashes will fall out and the growth and texture will go back to being as they were before usage began. In order to keep the lashes that were grown, you would have to keep up the application of the serum indefinitely. You would need to take into consideration the discontinuation of this product by the manufacturer, alterations of the formula made by the manufacturers, and raising of the price of the product by distributors.

The ingredients that comprise this product are touted as being completely natural, but yet, there is no published list of ingredients released by.the manufacturers to show that this claim is true. The only content disclosure that is made available to the public about this product is this statement, "powerful peptide ingredient and grape stem cell extract, in a nutrient rich serum" that is published on the website.

This statement is very evasive. It doesn't mention whether this "powerful peptide" is natural or synthetic. It also doesn't mention the other nutritional elements that are in this "nutrient rich" serum. Perhaps the manufacturers don't clarify the "purity" of the ingredients that are actually published, or any other ingredients contained in this formula because they think that potential consumers should take their word as truth that this product is completely non-synthetic.

Information about this serum also mentions that tests have not been conducted on animals, but there is little else mentioned about the testing of this product, the results of these tests, or any scientific facts that have or have not been gleaned from these supposed tests that would back up their claims as to all the things this product allegedly does to promote optimized natural eyelash growth.

Image source: Amazon

The creators of Simply Dana Eyelash Serum claim that their eyelash growing formula is all natural and effective in making sparse, skinny, and short eyelashes denser, fuller, and longer, but there aren't any test results proving their assertions.

There are customers declaring its effectiveness, but there are also several that state that this product doesn't work or caused significant physical irritation when it was used.

It was also maintained that there was eyelash loss even when the formula was diligently used, which wasn't a part of natural eyelash shedding. There were also claims that once the use of this serum was discontinued, all growth that was accomplished was lost when the grown eyelashes had fallen out. 

What's better than Simply Dana Eyelash Serum?

The most popular consumer choice in 2017 is Idol Lash.

With a combination of proven ingredients, superb customer service and a 90-day money-back guarantee, Idol Lash is making big waves in the eyelash growth world.

Find out why thousands of people are choosing Idol Lash to achieve their eyelash growth goals, and why it's also the editor's top selection.

Read the Idol Lash review here.

Nutraluxe Lash MD Review: Side Effects, Benefits, Risks, and More

Several products on the market profess to help you grow long, luxurious eyelashes, but whether that is accurate or not, is primarily based on customer feedback. The product that is being reviewed presently is NutraLuxe Lash MD. This product was developed by a research and marketing company after a physician created it and was tested for safety by an ophthalmologist.

It is advertised as an eyelash conditioner but also claims to grow eyelashes while improving the health of them. NutraLuxe Lash claims to moisturize hair follicles to encourage new growth of healthy lashes and brows. It also repairs brittle or sparse lashes and replaces missing lashes with healthier, regrown lashes in your lash lines.

The Pros of Using NutraLuxe Lash MD

  • The formula contains peptides, vitamins, and herbal extracts to encourage health and growth of eyelashes.
  • It conditions to prevent breakage and increase the flexibility of eyelashes.
  • A medical prescription is not needed to buy this product.
  • NutraLuxe Lash is alcohol-free and fragrance-free.
  • Visible eyelash growth can be seen in four to six weeks for some people.

The Cons of Using NutraLuxe Lash MD

  • There aren't any supporting scientific studies or clinical trials regarding the effectiveness and safety of NutraLuxe Lash and has not been approved by the FDA.
  • The ingredient Prostaglandin I.C. can cause light colored irises in the eyes to darken significantly and is known to be a permanent side effect of use.
  • There have been alarming physical side effects that have occurred while customers have used this product, some being permanent even after discontinued use.
  • There have also been instances where a counterfeit product was being sold by an unassociated entity, an undisclosed formula change to the original formula that was found to be ineffective, and product price increases according to customer documentation.

Tip: Consider using the consumer #1 rated eyelash growth product – Click here to learn more

The manufacturer instructs customers to use this product on a daily basis, with a light application on the lash line once a day. This light application would allegedly help diminish the possible side effects that occur due to over usage, but it was discovered that that doesn't hold true in many of the circumstances according to customer reviews and complaints.

A warning was also noted with the use of this product because it contains Prostaglandin I.C., a derivative of Prostaglandin which can cause side effects such as eye irritation, eye pain, itching, and darker pigmentation around the eye. If this occurs, discontinue the use of this product, and these side effects will be reversed. This claim isn't true in all cases according to customer reviews and complaints about this product.

The manufacturer understates and seems to play down the severity in which these side effects can happen and isn't reversed just by discontinued use of this product. In fact, many of the side effects didn't subside at all by stopping use and took several days or weeks to disappear. Some damage from the product was permanent.

Listed side effects documented by customers:

  • The whites of the eyes turned yellow and even a purplish color.
  • Eyes became completely red and bloodshot as if they had been crying or had the eye infection, pink eye.
  • Green colored eyes were discolored to a brownish hazel color.
  • Hyperpigmentation resulted on eyelids and surrounding eye area skin. One customer wrote about black staining around their eyelids caused by the product.
  • After use, eyes were described as sore, heavy, puffy, burning, itching, and swollen.
  • The product caused headaches and a lot of pressure behind the eyeballs, making them throb. Eyes also became photosensitive and were intolerant to sunlight.

There were also instances that the product didn't encourage any eyelash growth at all, even if it was being applied consistently as directed on a daily basis for a month or two.

There were also instances of poor, uneven results where there were a few long lashes and short lashes, causing the lashes to grow unevenly.

Customers also noted that the new formula they had received was weakened or watered down causing the lashes that were grown from the previous formula to all fall out because the formula was ineffectual.

What You Need To Know About the Product

NutraLuxe Lash MD contains Prostaglandin I.C., and based on several customer reviews and complaints, this product appears to be very problematic based on that one ingredient. It has been shown that this Prostaglandin derivative can cause severe side effects, some with lasting or permanent side effects.

This product has very few, if any, scientific studies and clinical trials regarding the effectiveness and safety and has not been approved by the FDA. These factors should be considered very carefully and seriously before using this product.

The creators of the serum may allege that this product can deliver on everything they say it does, but the accuracy of what this product actually does is revealed with the feedback given by the people who have used it.

Customers have given valuable and honest feedback regarding the accuracy of all it of this product's supposed attributes and because there is a lack of scientific research and clinical studies to back up the claims of the manufacturers, the feedback that the customers have given is more significant. Even though this product was supposedly created by experts, what is said about this product by users should be taken seriously, especially the physical reactions that have manifested in its users. 

What's better than NutraLuxe Lash MD?

The most popular consumer choice in 2017 is Idol Lash.

With a combination of proven ingredients, superb customer service and a 90-day money-back guarantee, Idol Lash is making big waves in the eyelash growth world.

Find out why thousands of people are choosing Idol Lash to achieve their eyelash growth goals, and why it's also the editor's top selection.

Read the Idol Lash review here.

reLASH Eyelash Growth Serum Review: Side Effects, Benefits, Risks, and More

reLASH claims that their eyelash growth serum is designed to provide thick and full lashes and brows within a few weeks of use.

Unless you enjoy spending a ton of time messing with mascara, false lashes and brow products, the idea of naturally thick and full lashes is a wonderful one. The question is, can this supposed wonder product live up to its promises?

The Good and the Bad


  • The product is supposed to help both lashes and brows grow.
  • Can be applied to clean brows and lashes and left on overnight.
  • Can be used by people with contacts or sensitive eyes.
  • Affordable price for a fair amount of product.
  • Is easy to apply and doesn't create a mess.


  • Some people do find the product irritating.
  • Few saw a significant difference.
  • May lead to thinner lashes.
  • Increased breakage and fallout of lashes can occur.

Potential Side Effects of reLASH

It is common for beauty products to have potentially negative effects, and the reLASH serum is no exception. If you use this serum, you may discover that you experience:

  • Irritated, red, watery or itchy eyes.
  • Lashes that are thinner or more prone to falling out.
  • Dry eyes.

Tip: Consider using the consumer #1 rated eyelash growth product – Click here to learn more

What You Need To Know About The reLASH Serum

Before purchasing the reLASH lash and brow serum, here are a few details about how the product is supposed to work and what it's supposed to be able to do.

What reLASH Promises

According to reLASH, people who use this serum will see up to a 60 percent increase in the length and thickness of their lashes in just four to six weeks, and the product is also designed to help grow thicker and fuller brows. Active ingredients in the serum include a protein complex and conditioners that are supposed to condition lashes and brows to improve their health and appearance.

By improving the health of eyelashes and brow hairs, the serum is designed to promote the growth of thicker and longer lashes and hairs and reduce breakage. There are also ingredients in the serum that are supposed to condition lashes and brow hairs, so they appear shiny and healthy. reLASH also promises that if you're not happy with the product, you can return it within 180 days of purchase.

The Application Process: Quick and Easy

Unlike some other products that suggest that you use them under makeup, reLASH says that it's best applied to clean eyelashes or brow hairs at night before you go to sleep. In the morning, excess serum that isn't absorbed can easily be washed off.

Reviews: Users Not Impressed

While some people stated that they saw great results in a short time, a large number of individuals who used the reLASH serum were simply unimpressed. For a significant number of people who tried the serum, they saw no improvement whatsoever. Even those who saw improvements were not always happy about them since many noted that their lashes were longer but they were thinner, which somewhat defeats the purpose of the serum.

Additionally, a few reviewers stated that they were very happy with their results after a few weeks, but they found that with continued use, their lashes went back to the same length and thickness as before using the product. In some cases, people actually found that their lashes or brows ended up in worse condition after using the reLASH serum and noted that their brow hairs and lashes seemed to be falling out at an accelerating rate.

Although the product didn't cause irritation for many people, and it is fairly affordable, the problem is that the serum doesn't seem to do what it's supposed to. Additionally, several people complained that they were unable to get the promised 100 percent money back guarantee when the product didn't work for them.

Should You Buy the reLASH Serum?

The answer is probably no. While some people did see improvements in the length and thickness of their eyelashes and improvements in their brows, most saw no difference even after months of use. There's also the fact that some people saw increased breakage in their lashes and noticed that their brows were actually sparser after weeks of use.

Although there's a chance that you'll see an improvement, it's not worth the money or the time wasted on a product that may leave you worse off than when you started. 

What's better than reLASH Eyelash Growth Serum?

The most popular consumer choice in 2017 is Idol Lash.

With a combination of proven ingredients, superb customer service and a 90-day money-back guarantee, Idol Lash is making big waves in the eyelash growth world.

Find out why thousands of people are choosing Idol Lash to achieve their eyelash growth goals, and why it's also the editor's top selection.

Read the Idol Lash review here.

Rimmel Lash Accelerator Serum Review: Benefits, Side Effects, Risks

Longer, Thicker Lashes from A Serum? If you're like most women, you crave full, long eyelashes. While you can probably achieve the look you want using mascara or false lashes, there's nothing quite like getting up each morning and having luscious lashes.

Brands like Rimmel promise that their serum can not only give you longer and thicker lashes, but their serum is supposed to also be able to offer the same benefits for your brows. The company boasts that the serum can provide visible results in just 30 days, but can the product actually deliver?

Benefits and Drawbacks

Rimmel Lash Serum Pros

  • The serum is a fairly affordable option
  • Serum is clear and can be applied to lashes and brows of any color
  • Is supposed to be designed for those with sensitive eyes
  • Gel is lightweight

Rimmel Lash Serum Cons

  • Many people see no results, much less visible results
  • If you use mascara or brow products, the serum can make them cakey
  • Some people found that use led to lashes and brow hairs falling out 

Tip: Consider using the consumer #1 rated eyelash growth product – Click here to learn more

Potential Side Effects

As with anything that you're placing near your eyes, there is a potential for side effects. Potential side effects of using the Rimmel lash serum include:

  • Allergic reactions
  • Itchy, watery eyes
  • Redness around application area

What You Need To Know About Rimmel's Lash Serum

To get a feel for this product, we'll list some things you'll need to know before you decide to try it out.

How It Works

Using the product is supposed to be fairly simple. You can apply the product like a clear mascara to your lashes or use the tip of the wand to apply it to your brows. If you're using the serum under your mascara, you're supposed to let the serum dry down a bit but not completely before applying your mascara.

The problem with this is that it's hard to tell exactly when somewhat dry but not totally dry occurs. Additionally, if you use too much product, you'll end up with clumpy lashes, and too little will result in little to no effect on the serum if it even works for you at all.

What Rimmel Promises

Image source: MakeupAlley

According to Rimmel, this serum is a wonder product that is supposed to provide you with stellar results in just about a month. This lash and brow serum are said to be able to make both your lashes longer and both your brows and lashes fuller. Rimmel states that the key ingredient in the serum is a Grow-Lash Complex that is able to offer around-the-clock conditioning and to support healthy growth.

Rimmel also claims that the serum has been tested and approved by ophthalmologists, so it is supposed to be able to be used by people with sensitive eyes as well as contact lens wearers. They also state that they developed a hybrid applicator that allows you to use it on either your brows or your lashes.

Buyer Reviews: Does It Actually Work?

The one thing that everyone seems to agree on is that the applicator does what it says. Aside from that, many of Rimmel's other claims seem to be hit or miss. The big question you probably have is, "will this serum make my lashes and brows fuller?" Reviews indicate that the answer is maybe but probably not.

Many people said that they saw no difference in their lashes or brows even after months of use. Additionally, even those who stated that they saw an improvement in the appearance of their brows or lashes stated that the differences were a minute. The most common improvement people stated they saw was a reduction in breakage, but even that did not normally lead to a fuller or longer lashes.

A number of reviews stated that the serum actually provided negative results. Along with multiple instances of irritation, a few people stated that using the serum made their lashes brittle and more likely to break off.

Should You Buy It?

At the end of the day, even with the cheap price, the Rimmel serum just isn't worth it. Along with the fact that using it during the day can lead to cakey and messy makeup, it also may irritate your eyes, and some people report it has led to an increase in lash breakage and fall out. With limited to no results, it's not worth the potential irritation and even damage to your brows and lashes.

​What`s better than Rimmel Lash Serum?

For a product that is worth your time and money, consider Idol Lash. In addition to the fact that this product works faster - and actually does what it says - Idol Lash is made with natural ingredients, which tend to be less likely to irritate your eyes than other chemical based products.

For more information about how Idol Lash can quickly thicken and lengthen your lashes, click here.

Physicians Formula Eye Booster Eyeliner + Serum Review: Side Effects, Benefits, Risks..

Physician’s Formula Eye Booster is a 2-in-1 lash boosting eyeliner and serum that is supposed be easy for us to apply and make our small, thin eyelashes pop.

The company claims that the serum contains a high tech formula developed in Japan, it's hypoallergenic, paraben free, and approved for use by people who have sensitive eyes or wear contacts.

The formula is supposed to make the product durable, water resistant, and smudge resistant. The company boasts that 91% of women who tried the serum in a clinical study saw noticeably fuller and longer lashes in only 4 weeks. Can this lash booster really improve your lashes?

Pros & Cons


  • The lash boosting serum comes with a brush-tip applicator that is easy to maneuver and gives you a thin line.
  • The product is also pretty cheap so if your makeup budget is low you could afford to try it.


  • While the brush-tip can provide precision, you have to shake the bottle in order to get more liquid liner to come out. You could easily end up with a glob eyeliner and have to start your makeup routine all over again.
  • The constant shaking also makes the serum dry up inside the container. The eyeliner also dries up and cracks on your eyelid.
  • It's not super dark and can appear shiny instead of matte. 

Eye Booster Side Effects

Flaking Causes Eye Irritation

The liquid liner starts off wet but becomes dry and flakey as it dries. This could cause two issues: wet liner getting into the corners of your eyes or flakes getting into your eyes throughout the day. This may cause burning or irritation if you have sensitive eyes or if you wear contacts. This problem is exaggerated by how difficult it is to remove the makeup. You could easily tear your contacts or even scratch your eye trying to get the liner off.

The liquid liner starts off wet but becomes dry and flakey as it dries. This could cause two issues: wet liner getting into the corners of your eyes or flakes getting into your eyes throughout the day which could cause burning or irritation if you have sensitive eyes or if you wear contacts. This problem is exaggerated by how difficult it is to remove the makeup. You could easily tear your contacts or even scratch your eye trying to get the liner off.

Removing the Serum Could Lead to Eyelash Loss

This side effect is caused by the same drying up issue. If you try to remove the liner with water or a makeup wipe, you could end up with clumped up and brittle lashes. If you use a cotton swab, you may have better results. While the company claims the product will lengthen your lashes, it could have the opposite effect.

What You Need to Know About the Eye Booster

Buyer Review: “Disappointment”

I was disappointed by this product because it just does not deliver on its promises. The color is off. It is supposed to be a dark, matte black. It is closer to grey and can appear shiny under some conditions.

The liner is not long lasting, despite the company claiming it can be worn for a full twenty-four hours. I had to keep reapplying the liner throughout the day to combat the grey color and make up for cracking. At the end of the day, I had a thick line of makeup that was difficult to remove.

The brush-tip, arguably this product’s only selling point, is made useless by the way the liquid is dispensed inside the contained. The shaking can make accuracy almost impossible and dries out the product.

The Science: “Longer Lashes?”

The company claims that they use a “high-tech Japanese formula” to make your lashes look fuller. They also claim that continued use of the product will lead to longer lashes. I applied the product to the base of my lashes like the box said but my lashes have not changed in length or fullness. At the end of the day, this product is a lackluster liquid eyeliner.

This lash boosting serum does not deliver on its promises. The box states that “100% of women saw Enhanced Lashes Instantly.” If you read the fine print at the bottom, you will see that it is based on the individual perception of a panel of volunteers. The claims of fully, longer lashes is not based on any study. The company put an asterisk beside the prominently displayed text but it still feels like false advertisement.

This product can be problematic for people with sensitive eyes or for people who want to get the most out of their purchase. The wet liner and the dry flakes could get into your eyes and cause burning and itching. Finally, the shaking mechanism causes the liquid to dry up inside the container, making it unusable after a short period of time.

What's better than Eye Booster?

The most popular consumer choice in 2017 is Idol Lash.

With a combination of proven ingredients, superb customer service and a 90-day money-back guarantee, Idol Lash is making big waves in the eyelash growth world.

Find out why thousands of people are choosing Idol Lash to achieve their eyelash growth goals, and why it's also the editor's top selection.

Read the Idol Lash review here.

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